Lawyers Value Thought Leadership But Want Data

Recently, BrightPro, a leading provider in comparative benchmarking for thought leaders and their content, conducted a short survey of more than 100 lawyers to determine how important thought leadership content is to their practices and how effectively they were able...

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Engage with Content

The following article first appeared in the April 2016 issue of Marketing the Law Firm. Strategy is a high-value word. When something is “strategic” it is seen to have value and purpose. What then is the strategic value and purpose of thought leadership and content...

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Leadership Lessons From Managing Partners

Want to be a leader in the legal profession? Well, Law360 has some advice for you. The e-pub just rounded up comments from a number of managing partners on the topic of how junior lawyers can position themselves to become leaders within their firms. This is a subject...

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Positioning Professionals

Hellerman Communications is an award-winning corporate communications agency specializing in positioning professionals to win business. With expertise in strategic marketing & content development, crisis & litigation communications, and social influencer & stakeholder relations, we help the world’s most elite professionals and their firms build and protect their most lucrative relationships.


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