Fireworks Sales Soar
With fireworks businesses (and TikTok) coming out roses in 2020, what marketing and sales techniques can you take away from this to help your businesses soar into 2021?
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Juneteenth 2020
As I continue to listen and learn about the racial injustices in our country, I was glad to see law firms contributing to the conversation this past Friday in celebration of Juneteenth.
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Key Takeaways from Roundtable with LSSO’s Award Winners
After announcing the LSSO 2020 Sales & Service Award winners on Monday, June 8th, we held a virtual roundtable. I moderated and our discussion centered on three key issues: content, culture, and Covid-19. Here were our main takeaways.
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Marketing Lessons from TikTok During Covid-19
Pre-Covid, I would have never considered hopping on TikTok. But here we are, months into the pandemic and I’m now a TikTok’er. In doing my research for this post, I read how it takes older generations (who knew millennials are considered an older...
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COVID vs. MDW
With states opening back up and the general public sick and tired of hearing about COVID-19, it was only a matter of time before citizens rushed to congregate. Perpetuating this return to social gathering? Memorial Day Weekend.
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Covid-19 Has Me Asking, “Where is My Mattress?”
As certain states begin to open back up, we brace ourselves for a second wave of coronavirus infections. Knowing that the Covid-19 pandemic is going to last beyond the discovery of a vaccination and have a devastating impact on the economy for years to come (dark, I know), the buyer’s market will forever be changed. I'm going to tell this tale with a personal example...
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