by Amanda Ferrari | Jun 11, 2020 | Amanda Ferrari, Content Marketing, Social Media
Pre-Covid, I would have never considered hopping on TikTok. But here we are, months into the pandemic and I’m now a TikTok’er. In doing my research for this post, I read how it takes older generations (who knew millennials are considered an older...
by Amanda Ferrari | May 26, 2020 | Amanda Ferrari, Branding, Business Development, Content Marketing, Crisis
With states opening back up and the general public sick and tired of hearing about COVID-19, it was only a matter of time before citizens rushed to congregate. Perpetuating this return to social gathering? Memorial Day Weekend. Leading up to MDW, coronavirus cases...
by Amanda Ferrari | May 18, 2020 | Amanda Ferrari, Branding, Content Marketing, Crisis
As certain states begin to open back up, we brace ourselves for a second wave of coronavirus infections. Knowing that the Covid-19 pandemic is going to last beyond the discovery of a vaccination and have a devastating impact on the economy for years to come (dark, I...
by Amanda Ferrari | May 12, 2020 | Amanda Ferrari, Branding, Business Development, Law
As government and health officials talk about the coronavirus pandemic lasting the rest of 2020 and beyond, I am trying to imagine what our “new normal” will actually look like. I guess only time will tell. But in the meantime, there’s one thing I...
by Amanda Ferrari | May 5, 2020 | Amanda Ferrari, Laterals, Law, Reputation, Social Media
I was brainstorming my next blog post topic and realized, I have a case study sitting right in front of me. Some of you may know that my husband, Mike Ferrari, graduated from Vermont Law School in May 2019, passed the Ohio State Bar Examination in October 2019, and...
by Amanda Ferrari | Apr 28, 2020 | Amanda Ferrari, Crisis, Law, Reputation
We’ve all heard the steady drumbeat of promised test kits and antibody tests from our nation’s talking heads. Yet even in coronavirus epicenters, these tests are hard to come by. This is crisis communications 101. In times of crises, you must follow these...
