by Amanda Ferrari | May 18, 2020 | Amanda Ferrari, Branding, Content Marketing, Crisis
As certain states begin to open back up, we brace ourselves for a second wave of coronavirus infections. Knowing that the Covid-19 pandemic is going to last beyond the discovery of a vaccination and have a devastating impact on the economy for years to come (dark, I...
by Amanda Ferrari | May 12, 2020 | Amanda Ferrari, Branding, Business Development, Law
As government and health officials talk about the coronavirus pandemic lasting the rest of 2020 and beyond, I am trying to imagine what our “new normal” will actually look like. I guess only time will tell. But in the meantime, there’s one thing I...
by Amanda Ferrari | May 5, 2020 | Amanda Ferrari, Laterals, Law, Reputation, Social Media
I was brainstorming my next blog post topic and realized, I have a case study sitting right in front of me. Some of you may know that my husband, Mike Ferrari, graduated from Vermont Law School in May 2019, passed the Ohio State Bar Examination in October 2019, and...
by Amanda Ferrari | Apr 28, 2020 | Amanda Ferrari, Crisis, Law, Reputation
We’ve all heard the steady drumbeat of promised test kits and antibody tests from our nation’s talking heads. Yet even in coronavirus epicenters, these tests are hard to come by. This is crisis communications 101. In times of crises, you must follow these...
by Amanda Ferrari | Apr 21, 2020 | Amanda Ferrari, Business Development, Crisis, Law, Reputation
Welcome to Phase 2 of the pandemic, where government officials debate how to reignite the economy and businesses start evaluating its services and restructuring based on how clients/industries have been impacted. Now that the general public has come to terms with...