by John Hellerman | Dec 18, 2023 | Amanda Ferrari, Branding, Business Development, Disruption, John Hellerman, Technology
“With billions pouring into legal tech, 2024 will be the year everything changed, and it’ll be unlike anything we’ve ever seen.” For legal marketing, 2023 was a tough year. We lost too many industry trailblazers. The passing of Richard Levick, Burkey Belser, and...
by John Hellerman | Nov 22, 2021 | Disruption, John Hellerman, Technology
It’s been roughly three years since we first posted about Lil Miquela, a fabricated, LA-based influencer with 3.1 million followers, who makes an estimated $7,000 per post. It’s coming sooner than we think. Will your firm be first? Since then, a few Asian-based...
by John Hellerman | Nov 15, 2021 | Business Development, Disruption, John Hellerman, Technology
Recently, Henry Kissinger opined in the Wall Street Journal on the future of humanity in a world of AI. It caught my eye for a few reasons, not least of which is my curiosity about what a 98-year-old foreign policy expert would have to say about our technology driven...
by Amanda Ferrari | Apr 14, 2020 | Amanda Ferrari, Business Development, Content Marketing, Law, Social Media, Technology
You may be sensing a theme here… In my last five blog posts, all relate to the coronavirus. In light of this pandemic, be sure to add a new “covid-19” prefix to all of your content offerings. I have now been in quarantine due to the coronavirus...
by John Hellerman | Apr 11, 2018 | Branding, Crisis, John Hellerman, Reputation, Social Media, Technology
Mark Zuckerberg finished his second day of voluntary testimony in front of Congress today. Earlier this week, I was interviewed by the Associated Press about what he should do to prepare, and it appears he was given similar counsel and followed it. A few things about...
by Amanda Ferrari | Apr 4, 2018 | Crisis, John Hellerman, News, Reputation, Technology
The Associated Press reached out to John Hellerman, and other public relations experts, for tips to suggest Mark Zuckerberg consider when preparing for his potential congressional testimony over Facebook’s recent privacy debacle. John’s insight? ...
