by Amanda Ferrari | Aug 12, 2020 | Amanda Ferrari, Branding, Content Marketing, News, Social Media
A few weeks ago I commented on how TikTok has enjoyed tremendous success in 2020, even throughout the Covid-19 pandemic. However, it seems that ship has sailed… Underscoring the Trump administration’s executive order that bans TikTok (and WeChat) from the...
by Amanda Ferrari | Aug 3, 2020 | Amanda Ferrari, Content Marketing, Crisis, Social Media
In a world where you can share an image or message with an entire social media network with a single-click, it’s easy to get involved in a trending challenge (or conversation) without knowing the origins of it or the intentions behind those who started it. Of...
by Amanda Ferrari | Jun 11, 2020 | Amanda Ferrari, Content Marketing, Social Media
Pre-Covid, I would have never considered hopping on TikTok. But here we are, months into the pandemic and I’m now a TikTok’er. In doing my research for this post, I read how it takes older generations (who knew millennials are considered an older...
by Amanda Ferrari | May 5, 2020 | Amanda Ferrari, Laterals, Law, Reputation, Social Media
I was brainstorming my next blog post topic and realized, I have a case study sitting right in front of me. Some of you may know that my husband, Mike Ferrari, graduated from Vermont Law School in May 2019, passed the Ohio State Bar Examination in October 2019, and...
by Amanda Ferrari | Apr 14, 2020 | Amanda Ferrari, Business Development, Content Marketing, Law, Social Media, Technology
You may be sensing a theme here… In my last five blog posts, all relate to the coronavirus. In light of this pandemic, be sure to add a new “covid-19” prefix to all of your content offerings. I have now been in quarantine due to the coronavirus...
by Amanda Ferrari | Apr 7, 2020 | Amanda Ferrari, Branding, Business Development, Content Marketing, John Hellerman, Law, Social Media
By now, we’ve either seen bare grocery store shelves in-person, during the initial coronavirus panic, or trending online. But what shocked most Americans wasn’t the mad dash, it was the products that were flying off the shelves. Toilet paper, face masks,...
