by Amanda Ferrari | Apr 7, 2025 | Branding, Business Development, Case Study, Content Marketing, John Hellerman
Your peers have FAME…Shouldn’t you? The top legal trade publication, American Lawyer, just published Kady Volmering’s of Howard & Howard and John Hellerman’s article about the advantage of results-based PR programs – like our FAME system – especially for mid-size...
by John Hellerman | Feb 13, 2018 | Business Development, Case Study, Content Marketing, John Hellerman, Law, Measurement
In 2017, the Hellerman team was tasked with positioning Nadia de la Houssaye, a partner in Jones Walker’s Business & Commercial Litigation Practice Group and chair of the Healthcare team’s telemedicine section, as a thought leader in the telemedicine market, which...
by John Hellerman | Jun 14, 2017 | Branding, Business Development, Case Study, Crisis, John Hellerman, Law
We are flattered to have been recommended, out of the blue, by our brand new friend at Poyner Spruill LLP, Brandi Crouch Hobbs. The message she shared within the Legal Marketers Extraordinaire group on Facebook, and the comments that followed, made our day… month…...
by John Hellerman | Apr 1, 2015 | Branding, Business Development, Case Study, Content Marketing, John Hellerman, Law
Situation/Objective: David Jacobson, a partner in the law firm of Sonnenschein Nath & Rosenthal (SNR), wanted to raise awareness of the firm’s E-Business practice, which he had co-founded. With his firm’s financial backing, David acquired the rights to...
by John Hellerman | May 16, 2014 | Branding, Business Development, Case Study, Content Marketing, John Hellerman, Law
Situation/Objective: In mid-2000, Steve Boehm and Cynthia Krus, partners at the law firm of Sutherland Asbill & Brennan LLP, approached the firm’s marketing department with a request: “Make Sutherland the premier provider of legal counsel to Business Development...
by John Hellerman | Apr 1, 2014 | Case Study, Crisis, John Hellerman, Law, Litigation, Reputation
Situation: A senior lawyer from a top tier firm is currently the subject of rumors circulating in the press, claiming that he, as well as some other well-known business personalities, are involved in child pornography. Up to this point, the media has been focusing on...
