by Amanda Ferrari | Aug 12, 2020 | Amanda Ferrari, Branding, Content Marketing, News, Social Media
A few weeks ago I commented on how TikTok has enjoyed tremendous success in 2020, even throughout the Covid-19 pandemic. However, it seems that ship has sailed… Underscoring the Trump administration’s executive order that bans TikTok (and WeChat) from the...
by Amanda Ferrari | Jun 29, 2020 | Amanda Ferrari, Business Development, Crisis, Law, News
What is with the general public’s newfound obsession with fireworks!? Since Memorial Day, fireworks sales (and fireworks-related noise complaints) have skyrocketed. As the nation tries to crack down on this issue, Boston has enjoyed a nearly 2,000% increase in...
by Amanda Ferrari | Apr 4, 2018 | Crisis, John Hellerman, News, Reputation, Technology
The Associated Press reached out to John Hellerman, and other public relations experts, for tips to suggest Mark Zuckerberg consider when preparing for his potential congressional testimony over Facebook’s recent privacy debacle. John’s insight? ...
by John Hellerman | Feb 9, 2018 | Branding, Content Marketing, John Hellerman, News, Reputation, Uncategorized
Super Bowl advertisements are the most anticipated ads all year. In 2018, they cost $5M per one 30 second spot. That’s a lot of moola, so we wanted to comment on the three that resonated the most (for good or ill): #1. Tide The best advertising investment of...
by John Hellerman | Jun 2, 2017 | Branding, Crisis, John Hellerman, News, Reputation
Kathy Griffin is a D-list celebrity for a reason — primarily because she isn’t very funny. But her press conference today to blame her self-inflicted wounds on Trump (her victim) and old white men was the funniest piece of performance art I’ve ever seen. You could say...
by John Hellerman | Nov 24, 2015 | Awards & Rankings, John Hellerman, News
Hellerman Communications, formerly Hellerman Baretz Communications, achieved a pair of major milestones this week when it was named “Best PR Firm for Law Firms” for the fifth year running and “Best Crisis Management Firm” for the third year in a row in the annual Best...
