by John Hellerman | Nov 12, 2013 | Crisis, John Hellerman, Law, Litigation, Reputation
Freshfields recently conducted a survey of more than 100 senior crisis communications professionals from 12 different countries, including the U.S. The report demonstrates persuasively that many corporations are not prepared to handle potentially damaging “digital...
by John Hellerman | Aug 15, 2013 | Crisis, John Hellerman, Law, Litigation, Reputation
Grading the Statement is a periodic feature on our Blog in which we judge the effectiveness of news releases and other public statements. Russells Solicitors had a plum assignment. As legal counsel to J.K. Rowling, the British firm was party to the publishing secret...
by John Hellerman | Jul 18, 2013 | Branding, John Hellerman, Reputation, Social Media
Just last month, we applauded appellate attorney Theodore Boutrous (@BoutrousTed) for embracing Twitter. Well, its time CEOs do too. The Washington Business Journal recently found that, “only 2 percent of Fortune 500 CEOs are on Twitter, and only a small fraction of...
by John Hellerman | Jun 5, 2013 | Branding, Case Study, John Hellerman, Law, Reputation
Situation/Objective: When Pravin Rao joined the law firm Perkins Coie, he brought a wealth of government experience. His young career already included stints as an Assistant U.S. Attorney, Securities and Exchange Commission (SEC) Enforcement Branch Chief, and...
by John Hellerman | Apr 29, 2013 | Branding, Content Marketing, John Hellerman, Reputation, Social Media
Along with InsideCounsel, our friends at Greentarget and Zeughauser Group have issued the 3rd edition of their excellent survey examining how in-house counsel use new media and digital tools. The 2013 In-House Counsel New Media Engagement Survey reveals that more...
by John Hellerman | Jan 1, 2013 | Branding, Case Study, Law, Reputation
Situation/Objectives: When Canadian law firm Ogilvy Renault came to HC for an announcement code-named Project X for secrecy, it was clearly not going to be an ordinary engagement. Ogilvy Renault, along with South African firm Deneys Reitz, was preparing to merge with...
